Privacy Policy

Last updated: April 29, 2026

Welcome to Rubé. We take your privacy seriously. This Privacy Policy explains how Rubé ("we," "us," or "our") collects, uses, and protects the personal information you share with us when you join our waitlist or visit our website at shoprube.com.

Information We Collect

When you join our waitlist, we collect the following:

Your email address or phone number
Your product preference (which Rubé variant you're interested in)
The date and time of your submission

We do not collect payment information, precise location, or any sensitive personal data at this stage.

How We Use Your Information

We use the contact information you provide for the following purposes:

To notify you when Rubé launches and when pricing is announced
To send you early-access offers, exclusive updates, and product news
To understand which products have the most interest so we can plan our launch effectively
For internal marketing and promotional communications related to Rubé

We may retain your contact information for ongoing marketing use, including future product launches, promotions, and brand updates. You can opt out at any time (see below).

What We Will Never Do

We are committed to your privacy. We will never:

Sell, rent, or trade your contact information to any third party
Share your personal data with advertisers or data brokers
Use your information for purposes unrelated to Rubé

How We Store Your Data

Your information is stored securely using Supabase, a trusted cloud database provider. All data is stored with industry-standard security measures. We do not store payment information on our systems.

Third-Party Services

Our website uses the following third-party services that may process limited data:

Vercel — website hosting and serverless functions
Supabase — secure database storage for waitlist entries
Google reCAPTCHA — bot prevention on our waitlist form. Google's use of reCAPTCHA data is governed by their Privacy Policy
Meta Pixel — anonymous analytics to understand how visitors discover Rubé. No personal data from your waitlist submission is shared with Meta
Google Fonts — font delivery; no personal data is collected

Your Rights & Choices

You have the right to:

Opt out of marketing communications at any time by replying "STOP" to any text or clicking unsubscribe in any email we send
Request deletion of your contact information from our waitlist
Request a copy of the data we hold about you

To exercise any of these rights, contact us at hello@shoprube.com.

Children's Privacy

Rubé is not directed at children under the age of 13. We do not knowingly collect personal information from anyone under 13. If you believe we have inadvertently collected such information, please contact us and we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "last updated" date at the top of this page. We encourage you to review this policy periodically.

Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your data, please reach out:

hello@shoprube.com